I would definitely use sports as a category on my blog, vlog, or podcast. As well as food, artists, and cartoons. With Sports, it's easy to use as a category, given that Air Jordan's CEO is Michael Jordan. Michael Jordan is a famous American basketball player. Also, most sneakers come from brands that promote their sneakers for athletes. Most are designed for specific athletic activities or sports.
Although, food, artists, and cartoons can also be used as a category. Most sneakers that have been recently released have collaborations with the following. There's the Air Jordan 11 'Cherry', Travis Scott x Air Jordan 1 Low OG TD 'Reverse Mocha', and Dunk Low Pro SB 'Bart Simpson'.
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